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Thursday, March 12, 2009

Want to LOOK like Shilpa Shetty

After investing in the IPL, Shilpa Shetty’s next business venture is the Iosis Medispa for which she has collaborated with Kiran Bawa. The actress with the best body in Bollywood tells us why she wanted to start a chain of spas, how she unwinds and what makes her spa different from the rest.

Why did you start a chain of spas?
Spa stands for ‘Salva Pour Aqua’ which means healing through aqua. The reason we wanted to start a medispa because our aim is Wellness India. Today, we lead such stressed, fast-paced lives that we have no time for ourselves. There is nothing to be apologetic about if you want to feel and look beautiful - it is your right. You need the right advice. There are so many girls out there who need help. They need the right approach to cure their ailments from within. They need to focus on health and fitness. Beyond the business aspect, I really think it is important to take care of yourself and unwind no matter who you are and what you do. This is one opportunity I have opened for people as this is the way I unwind after a long day’s shoot. Iosis is my catharsis.

Why did you decide to partner with Kiran Bawa and Iosis?

I couldn’t have asked for a better person to partner with. Kiran and I have known each other for 17 years as we are family friends. She comes from a hospitality background and is trained abroad. I just went to a Chembur salon for a beautician course. We share the same passions. We come from a sound financial background. We are not doing this for money, even though today success is measured by the money you make. I need someone to look into nitty-gritties and she is the perfect person to do that. We both are 50 percent partners in the venture.

What makes your spa different from the other spas?
What makes our spa different from the other spas is that it is a medispa. It is not just about slimming and getting a facial. If you have a problem, like a shoulder ache, we will give you a massage and some therapy to go with it to solve your ailment. It is a long term process. We have trained doctors, cosmetologists, dieticians, nutritionists, dermatologists, Reiki specialists and other rejuvenation therapists to guide you to wellbeing. There are acne, laser and pigmentation treatments. There is Yoga and Power Pilates and a hydro-therapy room, all under one roof. That is the way I have wanted it as a customer, because I don’t want to run around. We have done extensive R&D to make our spa different. I can’t talk enough; you need to see it for yourself. Also, our spa is aimed at the younger generation because they are impatient and want to see results fast. Even the older generation is more than welcome to experience our services.

Do you have any membership packages?
Here people can enroll for a yearly membership program. Most spas or salons don’t have such packages. And our spa is not only for the uber-rich class. The middle-class feels spa is a luxury indulgence. We want to break that misconception. A basic clean-up facial starts at Rs.300 while a gold-caviar facial costs Rs.3000. So there is quite a range to cater to the taste of our clientele.

Do you have a special Shilpa Shetty package?
We do. Kiran tells me she got a lot of people who said they wanted to look like me and wanted a hair blow-dry like mine. So my favourite caviar facial and body massage and all my tips have been combined in a package called Shilpa Shetty’s Signature Treatment. One thing is there, you won’t walk out looking like me but they can surely get a blow dry like mine. On a lucky day, you might see me there.

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